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Holistic health guru and corporate life coach,
With the health and fitness industry evolving, Mickey wants to bring a holistic offering to the fitness industry. With Mickey Mehta’s branded workout programs, products, services, wellness intellectual properties and Talwalkar’s organizational strengths, infrastructure and national network, both brands complement each other and will collectively grow to reinvent fitness standards.
The visionary guru plans to revolutionize the usual gym workout, by transforming the mindsets from conventional fitness modalities to adopting ancient wellness wisdom & philosophies. Today Mickey has 15 wellness centres across Mumbai propagating Mickey’s wellness programs. With Talwalkars’ industry leadership and national footprint of over 220 fitness centres, this partnership will leverage Talwalkar’s infrastructure to promote Mickey’s signature wellness offerings and branded IPs.
Some of Mickey’s signature wellness offerings and branded IPs include wellness foods, nutraceuticals, fitness/sports merchandise and programs such as ‘Learn swimming in 24 hrs’, ‘Grow Tall with Mickey Mehta’, ‘Be stronger, Live longer- Age Reversal Program’ and most importantly Mickey’s ‘Eco-friendly Go Green Workouts’.
Prashant Talwalkar, MD and CEO of Talwalkars commented, “We believe in Mickey’s vision and want to create more value through wellness foods, nutraceuticals, merchandise, digital Mickey and Mickey’s IPs and services via the Talwalkars network. We are excited about this partnership, and believe this synergy will benefit not only our audiences in the markets we directly impact but thousands of people pan India.”
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